Mortgage & Refinance Leads in Canada
Buy Canadian mortgage and refinance leads delivered in under two seconds. Filter by province, credit band, property value and loan type. CASL-compliant consent on every lead.
What are mortgage & refinance leads in Canada?
Mortgage leads in Canada are consumer enquiries from people actively seeking a purchase mortgage, refinance, renewal or HELOC. On Leadz Marketplace they are sold in real time through a ping/post auction, with buyers filtering on province, credit rating, property value, loan type and timeframe. Shared leads typically trade in the $25–60 CAD range and exclusive leads in the $90–220 CAD range, though your actual price depends on the filters you apply and how many buyers are competing.
Price ranges are planning estimates derived from North American benchmarks, not quotes. Confirm with live bids.
Who buys mortgage & refinance leads in Canada
- Mortgage brokers and brokerages
- Credit unions and B-lenders
- Private lenders and MICs
- Bank mortgage specialists
- Debt consolidation firms
Purchase intent: High. Someone filling out a mortgage form is usually within 90 days of a transaction.
Seasonality: February–June (spring market), with a secondary peak at renewal season
Volume: High — mortgage is the deepest financial vertical in Canada
The fields that matter
These are the data points buyers filter and bid on. Capture all of them and your leads clear at the top of the range.
| Field | Why buyers care |
|---|---|
| Province | Route by market. Ontario, BC and Alberta carry the highest bids. |
| Postal code | Validated against the province and usable for territory routing. |
| Loan type | purchase · refinance · renewal · HELOC |
| Property value | The single strongest price driver in this vertical. |
| Mortgage balance | Lets buyers calculate loan-to-value before bidding. |
| Credit rating | excellent · good · fair · poor — self-reported |
| Annual income | Used for qualification filters. |
| Employment status | employed · self-employed · retired · unemployed |
| Timeframe | immediately · 1–3 months · 3–6 months · researching |
How buyers typically filter
A representative filter set for this vertical:
Province is one of ON, BCCredit rating is one of excellent, goodProperty value is greater than or equal to 350,000Loan type is one of purchase, refinance
Operating notes
- Self-reported credit is directionally useful but not a bureau pull. Price accordingly and verify on the call.
- Property value plus mortgage balance gives you loan-to-value before you bid — the most useful pre-qualification you can do at auction speed.
- Renewal leads are underpriced relative to purchase leads in Canada. Roughly a fifth of Canadian mortgages come up for renewal each year, and most borrowers shop far less than they should.
- Quebec traffic needs French-language consent flows to satisfy Law 25.
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Mortgage & Refinance lead questions
How much do mortgage leads cost in Canada?
Shared mortgage leads typically trade between $25 and $60 CAD, and exclusive leads between $90 and $220 CAD. Price moves with credit band, property value, province and how tightly you filter. Narrow filters raise the price per lead but usually improve close rate enough to justify it. These are planning estimates — post a small test batch to see your real market.
Are these exclusive or shared mortgage leads?
Both. In a ping/post auction the lead goes to the single highest bidder, which makes it exclusive to you. You can also configure a campaign to sell the same lead to a capped number of buyers, which lowers the price per buyer. You choose per campaign.
What is the average close rate on Canadian mortgage leads?
It depends far more on your speed to contact than on the lead source. Brokers who call within five minutes typically convert several times better than those who call the next day. Ask any lead vendor for their buyers’ contact-rate data, not just their close-rate claims.
Do mortgage leads come with consent for calling?
Every lead on Leadz Marketplace carries an express consent record: the exact form wording shown, the checkbox state, the IP address, a timestamp and the landing page URL. Under CASL the burden of proving consent falls on the sender, so you receive the record you would need in an audit.
Can I filter mortgage leads by province?
Yes. Province is a standard field and most buyers filter on it first. You can also filter on postal code prefix for tighter territory control, and the platform cross-checks postal codes against the stated province to catch bad data.
Ready to buy or sell mortgage leads?
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